So You Are Looking “How to Enable Google Analytics Demographics and Interest Reports” in your WordPress site.
I spent lots of time in figuring out how to enable this feature for my own site, along with my clients sites and it taken a week (I think). But, now you can do it only in 5 minutes just follow these simple instructions/steps and see your required data in Google Analytics. First thing first, you need to enable Universal Analytics in Google Analytics in order to see Demographic Data.
1- Login into your Google Analytics
2- Select the profile you want to enable Demographic […]